Many businesses use messaging APIs to simplify communications with stakeholders and customers. Business short message service (SMS) tools enable organizations to implement one-time password (OTP) verification, alerts, reminders, and other types of customer support as well as marketing campaigns. They also enable organizations to centrally manage invoicing, human resources, and other internal activities.

Though many applications continue to rely on the SOAP API standard for SMS functionality, the newer REST API standard is actually the better choice. REST offers greater flexibility and speed, while SOAP is more rigid and can be more challenging to learn. This article will explain why we recommend you should choose the REST API standard for your business SMS.

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